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My annual dose of reverse logic

Hi it’s Colin, just after half-past-six on Friday.

Just out with Doris this morning contemplating the day ahead. I’ve just taken a photograph looking out across the Blyth Valley which shows that harvest in this part of the world is just about finished, in fact a lot of people have even got their wheat harvests completed which is quite remarkable for this time of year and it’s a refection of the weather that we’ve had.

As far as we’re concerned, as you know it’s almost a week now since we’ve finished peas and we’re still taking stock of the situation. This morning we’ve got a financial review meeting which sounds exciting but it probably won’t be. This is a complete review of all the cost assumptions that we’ve made and to see where we are.

So, I’m with the accountants this morning getting my annual dose of reverse logic:-)

I’ll let you know how that goes.

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Who is Colin?

Colin Wright is the Agricultural Manager at Birds Eye. He and his team are based in Hull and manage the annual Birds Eye pea harvest. While his employer has asked him to keep this diary, the contents of this blog are his own as are his opinions. These may not represent the views of Birds Eye or its parent company, Unilever.

Colin is being protected from spam by the nice folk at TMW. If you want to email Colin, his address is innovation@tmw.co.uk

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