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In the news again

Colin here, we’ve had quite a day today! No doubt many of you will have seen the breaking news, peas even managed to hit national news today, primarily surrounding the impact of hot dry weather on vegetables and vegetable production…

As a company we are affected by this and we’re currently taking stock of our position.

We’ve got a lot of avenues that we can pursue to make sure the nation’s favourite vegetable is available. We’re talking to our customers and we’ve had a lot of media interest today because as the leading brand, they’ve all been interested in our comments.

The other thing to note of course is that it isn’t just peas that are affected by these hot, dry conditions and it isn’t just in the UK this problem is Europe wide.

I’ll keep you posted on that one.

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Who is Colin?

Colin Wright is the Agricultural Manager at Birds Eye. He and his team are based in Hull and manage the annual Birds Eye pea harvest. While his employer has asked him to keep this diary, the contents of this blog are his own as are his opinions. These may not represent the views of Birds Eye or its parent company, Unilever.

Colin is being protected from spam by the nice folk at TMW. If you want to email Colin, his address is innovation@tmw.co.uk

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